Affiliates

Best affiliate programs to promote on WhatsApp in 2026

Amazon Associates, eBay, Walmart, Flipkart, Shopee, Lazada and AliExpress: official sign-up pages and how to choose.

Published 9 min read AutoProd Team

You want to share deals on WhatsApp and earn a commission when people buy, but every country has different stores and every program has different rules. This guide lists the main affiliate programs for the US, the UK, India and Southeast Asia, with the official sign-up page for each one, and helps you pick the right one for your audience.

The short answer: join the program of the store your audience already buys from. In the US and UK that usually means Amazon Associates, eBay Partner Network or (US only) the Walmart Affiliate Program. In India, Amazon Associates India and Flipkart Affiliate. In the Philippines, Malaysia and Singapore, Shopee and Lazada. AliExpress Portals works across many countries. Read each program's agreement before you post your first link, because rules about messaging apps, link shorteners and disclosures differ.

How affiliate programs work (and how you get paid)

An affiliate program gives you a special tracking link. When someone clicks your link and completes a qualifying purchase, the store credits you a commission, usually a percentage of the sale. You don't hold stock, ship anything or handle refunds. Your job is to find good deals, explain why they're worth it and share them with people who asked to receive them.

You share a dealA product with your affiliate link, posted in your WhatsApp group or sent to someone who asked for it.
A member clicksThe store records that the visit came from your link.
They buyThe purchase has to qualify under the program rules (some categories or orders may not count).
You earnAfter the program's validation period, the commission is paid using the payment method you set up.

Three things vary a lot between programs and decide how much you actually earn: the commission rate by category, the minimum payout and the channels you're allowed to use. That last one matters most for WhatsApp. Some agreements mention messages and social media directly; others don't. When a program isn't clear, ask its support team before you build your group around it.

The main affiliate programs, with official sign-up pages

Every link below was checked on the official site in October 2026. Use these pages, not lookalike sites or "agents" that promise faster approval. If anyone asks you to pay a fee to get into an affiliate program faster, treat it as a red flag.

Marketplaces in the US and UK

Amazon Associates (US)

The affiliate program of Amazon.com. Huge catalog and a store almost everyone already trusts.

  • Required disclosure: "As an Amazon Associate I earn from qualifying purchases."
  • Links in emails, SMS and social media direct messages are allowed only when the communication is solicited (the person opted in).
  • Link shorteners can't be used in a way that hides that the link goes to Amazon.
Sign up on the official site Commissions vary by category and change over time: check the current rates on the official site.
Amazon Associates (UK)

The program for Amazon.co.uk, with the same disclosure sentence as the US.

  • Required disclosure: "As an Amazon Associate I earn from qualifying purchases."
  • Its Policies also say links in SMS and direct messages need to be solicited (opted into).
Sign up on the official site Check the current rates on the official site.
eBay Partner Network

eBay's affiliate program, with two tracks: EPN for affiliates and eBay Ambassador for social creators.

  • eBay Ambassador is for US and UK-based users only.
  • The Network Agreement requires a privacy notice on your site.
  • Good for used, refurbished and collectible items, like retro consoles and games.
Sign up on the official site Read the Network Agreement and check the current rates on the official site.
Walmart Affiliate Program (US)

Walmart.com's program, run through the Impact Radius affiliate platform.

  • You earn when a visitor follows your link and completes a qualifying purchase.
  • Details and answers are in the official Walmart affiliate FAQ.
Sign up on the official site Check the current rates on the official site.

India

Amazon Associates (India)

The program for Amazon.in. Note: the address is affiliate-program.amazon.in, not "affiliate.amazon.in".

  • You must clearly and prominently state: "As an Amazon Associate I earn from qualifying purchases."
  • Read the Operating Agreement for the rules on where you can share links.
Sign up on the official site Check the current rates on the official site.
Flipkart Affiliate

Flipkart's own affiliate program, a natural fit for audiences in India.

  • The home page shows a commission table by category (for example, books and toys have ranges, mobiles and cameras have caps).
  • Big sale events like The Big Billion Days are strong moments for deals groups.
Sign up on the official site Rates are subject to change: check the current rates on the official site.

Southeast Asia: Philippines, Malaysia and Singapore

Shopee Affiliate Program

Shopee has a separate affiliate portal for each country. Use the one for the market you promote in.

Sign up on the official site Commissions, payout rules and eligibility are shown inside each portal: check the current rates on the official site.
Lazada Affiliate Program

Lazada's program, also split by country.

Sign up on the official site Check the current rates and rules on the official site.

Cross-border

AliExpress Portals

AliExpress's affiliate program, useful for low-cost gadgets and accessories with international shipping.

  • Shipping times can be long: say so in your deal message.
  • Requirements and commissions are shown after you sign in.
Sign up on the official site Check the current rates and requirements on the official site.

Comparison table

ProgramBest forWhere to check the rules
Amazon Associates US / UKGeneral deals in the US and UKOperating Agreement and Policies (US)
Amazon Associates IndiaGeneral deals in IndiaOperating Agreement
Flipkart AffiliateMobiles, electronics, books, toys in IndiaCommission table on the home page
eBay Partner NetworkUsed, refurbished and collectiblesNetwork Agreement
Walmart (Impact)Household and everyday items in the USFAQ
Shopee PH / MY / SGLow-ticket finds, fashion, homeInside each country portal
Lazada PH / MY / SGElectronics, home, mall brandsInside each country portal
AliExpress PortalsCheap gadgets, cross-borderAfter sign-in
Sources: official program sites, checked in October 2026. Commissions and rules change: check the current rates on the official site.

Marketplace, US-only or cross-border: what fits you

Pros
  • Big marketplaces (Amazon, Flipkart, Shopee, Lazada) are stores people already trust, so you spend less effort convincing them.
  • Huge catalogs make it easy to feed a niche group every day.
  • Big seasonal events (Prime Big Deal Days, Big Billion Days, 11.11) bring natural spikes.
Cons
  • Commission per sale on big marketplaces is often modest, so you need volume.
  • Programs are country-specific: a UK link doesn't help a member in India.
  • Cross-border stores can have long delivery times, which leads to complaints if you don't warn people.

How to choose the right program in 5 questions

  1. Where do your members live? Amazon, Shopee and Lazada are split by country. If your group mixes countries, consider separate groups per country.
  2. Where do they already shop? Ask in a poll. Sending people to a store they don't trust kills clicks.
  3. Does the program allow your channel? Look for what the agreement says about messages, social media and link shorteners.
  4. Can you get paid? Check the payout methods, the minimum payout and whether you need tax information for your country.
  5. Does your niche have depth there? A gaming group needs a store with games, consoles and accessories in stock, every week.

Your first 7 days as an affiliate

  1. 1
    Day 1: sign up

    Join one program through the official page above. Use your real details: payouts need to match your identity and tax information.

  2. 2
    Day 2: read the rules

    Open the agreement and the policies. Write down three things: the required disclosure, what it says about messages and what it says about link shorteners.

  3. 3
    Day 3: set up your group

    Name, description with disclosure, admins-only messaging. Follow how to create a WhatsApp deals group.

  4. 4
    Day 4: build a deal list

    Collect 10 to 15 products in your niche and check their price history. See how to find good deals every day.

  5. 5
    Day 5: write your template

    One standard format for every deal, with the disclosure built in.

  6. 6
    Day 6: invite people who want it

    Share the invite link on your profiles. Never add people who didn't ask.

  7. 7
    Day 7: review

    Look at clicks in your affiliate dashboard and adjust times and products.

Deal template with disclosure
🔥 *{PRODUCT}*
Was ~{OLD PRICE}~ → *{PRICE}*
✅ {ONE-LINE BENEFIT}
👉 {LINK}
#ad · I earn a commission if you buy through this link.

Rules that apply to every program

Each program has its own agreement, but a few rules show up everywhere, and following them protects both your account and your group:

  • Disclose that you earn a commission, right next to the link, in words people understand. In the US, the FTC says a disclosure should be hard to miss; in the UK, the ASA says ads must be obviously identifiable. More in our affiliate disclosure guide.
  • Send links only to people who asked for them. Amazon's US policies, for example, allow links in direct messages only when the communication is solicited.
  • Don't hide where the link goes. Amazon forbids using a link shortener in a way that makes it unclear the link goes to Amazon.
  • Don't promise prices you can't guarantee. Prices change fast; say "price at time of posting".
  • Don't create fake orders. Buying through your own links, or asking friends to do it just for the commission, can break program rules. Check what your agreement says.

Mistakes that cost beginner affiliates their commission

Once you're posting every day, the next step is writing deals that people actually click. Use the formulas in how to write a deal message that sells and post at the best times for your audience.

Checklist before your first affiliate link0/7 done

Frequently asked questions

Which affiliate program is best for WhatsApp?
The one from the store your members already buy from in their country: usually Amazon Associates in the US, UK and India, Flipkart in India, and Shopee or Lazada in the Philippines, Malaysia and Singapore. Read its agreement to see what it says about messages and links.
Is it safe to sign up through a third-party site?
Use only the official program pages, like the ones linked in this guide. If a site or "agent" asks you to pay a fee to get approved faster, treat it as a red flag.
Can I join more than one affiliate program?
Yes, in general you can be in several programs at once. Start with one, learn its rules and dashboard, and add another once you're posting consistently.
How much commission will I earn?
It depends on the program, the category and the country, and rates change. Check the current rates on the official site or inside your affiliate dashboard instead of trusting numbers from blogs.
Do I have to say I'm an affiliate in my WhatsApp group?
Yes. Programs like Amazon Associates require a disclosure, and advertising rules such as the FTC's in the US and the ASA's in the UK expect it to be clear. See our affiliate disclosure guide.
AutoProd
AutoProd Team

Guides written by the AutoProd team, who work every day with posting deals and catalogs to WhatsApp groups.